Where Do I Start?

Where Do I Start?

This becomes the most important page after the homepage.

It should look something like:

New to Ceela?

Choose the path that best describes you.

Then four large buttons:

I want to simplify my routine

→ Body Wash

→ Olive Squalane


I have dry skin

→ Olive Squalane

→ Body Wash


I have oily skin

→ Clean Cleanser

→ Quorum Sense Kiss


I want targeted care

→ Salves

→ Specialty products



Phase 3 — Build product families

Instead of 30 unrelated products, make four collections.

Clean

Cleansers

Nourish

Moisturizers

Restore

Targeted care

Advance

Specialty science

Now customers understand where they are.